A comprehensive tool for detailed graphical sales statistics, guest database and marketing
Keep elevating your business with the complete overview of your customers and sales.
Picasso Digital Pro includes an integrated Customer Relationship Management system – also called “CRM”
Each time you create a reservation in Picasso you also create a customer including customer details in the CRM-system in Picasso. You will, over time, build up a comprehensive customer database.
You can buy and import adresses from external suppliers in bulk or update the database continuously.
By dragging a customer’s name into the calendar, you will see the ToDo list associated with this client and further appointments with this customer.
Extraction of customer data
To get the full benefit of your customer database, your data has to present in a clear and manageable way. You are able to choose between a wide range of extraction criteria and get get exactly the information you want..
If you want to contact the selected customers, you can merge contact information in Word, design labels or batch mail via Outlook and Exel.
You can also extract the top 20 lists of guests, companies and agencies sorted by different criteria.
The Picasso CRM section also contains a full ‘Market Information System’ – or “MIS”.
The system each night calculates the value of all the hotel’s reservations and presents the result graphically.
See your results in easy-to-understand diagrams depicting numbers, nights and people.
MIS shows well in advance how the period is shaping up.
Give us call or send us an email
if you would like to hear more about CRM/MIS